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Site Optimization

     Optimizing your site is simply enabling your website to be found by search engines like Google, Yahoo, etc.  There are 4 billion web pages listed by Google alone.  Search engine optimization (SEO) is used to increase your website ranking in the results pages of search engines like Google and Yahoo.  

How is it done?

     Search engines send out "spiders" that review every web page on the net.  Pages are ranked by the following.

1.  Meta Tags - This is the hidden HTML in the "head" portion of your web page.  It contains a "Title", "Description" and "Keywords".

2.  The text content of your site is important - Flashy sites with bells and whistles do not rank higher.  Your keywords should appear a number of times throughout the text.

It sounds so complicated!

     There is no way I could explain everything about website optimization on this page.  But, the great thing about the internet, we can rely on and learn from the resources that have been successful in web site optimization.  The following link will explain everything you need to know about web site optimization, and getting a good search engine rank.

CLICK HERE to read more.

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